SheFinds Was There: Tide And Downy Total Care Party

SheFinds attended the launch party last night for Tide and Downy Total Care at New York City's swank Empire Hotel Rooftop. As we stated in our Laundry Guide, it’s important to take care of your gorgeous clothes. These enhanced laundry favorites take their cues from beauty products, providing a fantastic new look, feel, and durability to the softness and color of your clothing. Some of the fashion industry’s well-known tastemakers and stars came out to represent the new products and we were there to capture the action.  

First up was Laura Bennett, fantastic designer from Project Runway Season Three, in a dress of her own creation. When asked Laura about fall style, she was very hot on the 50’s retro looks à la Mad Men. We recommend the Nanette Lepore Purr-Fect Jacket ($395), a versatile piece that can go from office to weekend with a change of bottom.

We ran into a very lovely and gracious Linsday Price, star of NBC’s Lipstick Jungle, looking absolutely stunning in an Andrew Gn Fall '08 collection dress and Brian Atwood shoes. Ladies, this show is the best kept secret on television and the wardrobes alone are worth tuning in (see this picture as Exhibit A). We’re thinking of going for these gorgeous Brian Atwood Rida Satin Sandals ($640) ourselves…

The man of the hour was everyone’s favorite “I-wish-he-were-my-best-friend” style master, Tim Gunn. Tim is just as lovely as every dream you’ve had of him ladies and could not stop raving about this product!

Steal this look from the party: we photographed this partygoer with her fabulous grey dress to discover she snagged it from H&M!  Since H&M STILL doesn’t have online shopping, we love this Bordeaux Belted Dress ($176).

There were more stars present like author and Today Style Contributor Charla Krupp and star stylist June Ambrose, but alas, we did have to come home.

All in all, a wonderful evening was had and we look forward to giving you more star style coverage here on SheFinds.