What: Bra Smart, $15
Why: We all have one or two in our lingerie drawers: expensive, well-fitting bras that aren't earning their keep because they've been bent out of shape in the laundering process. I actually have (count 'em) four IPEX bras that I loved until I realized their caved-in cups were giving me square-shaped boobs. Not cool. That's why I wish I'd found the Bra Smart sooner.
The Bra Smart, a total "why didn't someone think of this sooner" invention, is made up of four easy snap-together pieces: a plastic base, two aerated plastic cup molds (available in A-D sizes), and a hanger. Simply slide the cups inward to fit your bra, strap the bra on, and hook it at the back of the base. Then hang the BraSmart or lay it on a flat surface and let your lingerie dry while keeping its intended shape. The Bra Smart is designed to be stacked, so you can do multiple bras at once. Bras look new for a lot longer, and there's no more fear of looking embarrassingly geometric in close-fitting sweaters.
Get Yours: SmartBroad.com
Add Bra Smart to your lingerie laundering regimen, and don't forget SheFinds' washing and storing tips.
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great product and it really works!!!!
What an amazing product, its so easy to use! I could kisss the inventor!
I absolutely LOVE this product- it rocks. So easy and makes my bras last longer.
LOVE IT!!!!
love the product!!! how cool is this. i just bought it and it totally works!!! I have the IPEX bras from Victoria’s Secret too. They fit perfectly on this so cool bra hanger. Does Oprah know about this???
this product has help the shape of my bras last longer. I spend lots of money on my bras and wouldn’t last to long. But now with Smartbra my bras last a very long time.
Thank you for this faboulous product.
What a great idea..and it works..it must be a really “smart broad” who came up with this! i am buying them for all my friends! unique and functional LOVE IT
What a great idea! I’d love to try it!