1. Matthew Williamson for H&M debuts in a few lucky stores today (although not so lucky for the staff). We're hoping the designer replicated some of his gorgeous scarves, at prices we can handle. [NYMag]
2. Lauren Conrad is coming to Kohl's with a collection that will launch in October. First Vera, then Dana, and now LC – well played Kohl's. [Fashionista]
3. Optometrists are now claiming semi-permanent lash extensions can cause eye damage and lash loss. We'll stick to the good mascara, thanks very much. [FemaleFirst]
4. The Gap is vamping up its denim selection with the new 969 Premium Jeans collection coming to stores in August. Shop our own Celeb Denim Guide for brands popular with the in crowd. [WWD]
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