budget babe on September 13th, 2007 at 8:57 AM

i have to agree with your reader: the pieces fit surprisingly well and exude casual elegance. appropriate for women of all ages and sizes.

the price points and quality are no different than anything else you'd find at a mid-level department store. just cuz vera's bringin' it to the masses doesn't mean she's handing it out for free.

and don't forget, kohl's is notorious for their sales. scope it out, then buy when it's marked down.

Big A on September 13th, 2007 at 12:07 PM

I bought the jacquard bubble skirt. It fits true to size. It's a blend between elegant and casual chic. Can be dressed up or down. Ultra fem. Love this.

Lisa Marie on September 13th, 2007 at 12:30 PM

I went to Kohls today, very excited to pick up some pieces from the Simply Vera line.. But to my disappointment.. i found that the sizes ran HUGE!! I'm usually a XS or S.. so i tried the Small on in a few tops.. and they were just way too big on me! Either she needs to redo the sizing or create a size XS! I was so disappointed! :(

Momipower on September 13th, 2007 at 1:52 PM

Simply Vera @ Kohl's is being beautifully executed by the retailer ( I work there!). However, the line misses my mark on sizing. Simply Vera is not for ladies with "complex" figures. I love the coats and jackets, but if you've got hips...back away from the Vera. Oh, by the by, Kohl's has Simply Vera on sale as we speak to introduce the new line!

Ellen on September 13th, 2007 at 5:23 PM

I was disappointed - I think the quality is similar to all the Kohls brands and I thought the selection was boring. I left without buying anything.

ginger wright on September 13th, 2007 at 10:13 PM

Yep, got up this morning cheerfully got dressed and out the door i went to check out the great simply vera line at Kohls. Well i have only this to say after the scare!!!! I went too Target and wow what a relief.

spacegeek on September 14th, 2007 at 7:29 PM

Saw these at Kohl's when looking for some homegoods. I agree that the stitching, backfacing and tape were poorly done. This is "throw away" clothing, IMO, which I suppose it is supposed to be.

Sarah on September 15th, 2007 at 10:11 AM

I also checked out the new line at Kohl's, and was also disappointed in the sizes.

I wear a size XS/S and couldn't find anything to fit me.

The fabric seemed poor on some of the items, also.

Andrea on September 23rd, 2007 at 5:32 PM

I bought 4 shirts from Vera's collection at Kohl's today. I tried them all on after getting home - and LOVED them! I am 5'11" a size 8 and I thought they fit well, true-to-size and the designs are elegant and fun!

sandy on September 29th, 2007 at 5:38 PM

I was disapointed with the vera line at kohl's. i am petite and found that the small size was way too big. I also thought the fabrics were of cheap quality and the cost was way overpriced for the cheap materials. I am loyal to the go designers that target puts out and am over satisfied with the sizing, quality, and the price. Vera's line pales majorly in comparison. Some of the pieces were unique but $40 for a cotton t-shirt, please. ridiculous. I was not impressed.

Jen on November 20th, 2007 at 10:59 AM

I found the shoes to be quality--BUT--the sizing was, unfortunately, way off. I'm normally a 10 shoe, verging on 11 since the kids, and I bought a pair of elf boots in 9.5. Which is fine, except when you consider I would have bought the full size boots but the leg was 3 INCHES TOO BIG. I'm not an unusual size and I'll admit I always have trouble with boots, but it's usually only by a half inch to an inch. 3 inches? Come on...

Heidi on November 25th, 2007 at 2:00 AM

I went to Kohl's after going to five stores to look for an outfit I needed for a special event. I saw the VW dress hanging and fell in love with it. The more I looked, the more I really liked what I saw. I ended up leaving with a dress, a skirt, and two tops and I am going back for more. The clothes fit great. Look great too. I used to be a wedding gown designer myself and if I had gone into clothes design, I would have designed clothes just like these. Thanks Vera! You made my day!

cheri on December 11th, 2007 at 10:43 AM

Liked the tee- sizing is like better fashions- not all juniory. Misses the mark with overall proportions- unless she thinks avg woman is 5'10. Liked fabrics, but unfinished edges & outside pleats?Just sloppy & cheap. Not enough bang for the buck- 'throwaway' is not for me. Lack of quality,poor proportions & higher price point for Kohls ruins it for me. REM:Chaps is Lauren; Villager is Claiborne - not as trendy, but i wont be throwing them away.

actionsport on December 12th, 2007 at 10:01 PM

I think the eccentric sizing of the line mimicks Vera's own personal aesthetic-- oversize, bag-lady luxe. That explains why she's paired silky, billowy tops with oversized, tunic-length grandpa sweaters. I personally loved her play on proportions. The best pieces include: the collarless trench in slate, the tunic-length Ts & the SHOES! I've never seen so many interesting takes on the black pump! The slight platform sole provides a great base for the billowy silhouette of the clothing.

Carolina Girl on February 8th, 2008 at 2:35 AM

UMMM. I have a question.
Where do you people shop to be so condescending toward clothes that most people in America buy: "throwaway? clothing" at Kohls and many other similar stores as well as Wal-Mart (God help them). People where this stuff for life. They are not "throwaway" people and "designer" clothing that costs $400 for a t-shirt does not need to be that expensive to be pretty and desirable. Thanks.

Carolina Girl on February 8th, 2008 at 2:36 AM

wear*