Denim Intrigue: Beware of Fake Sevens!
June 20, 2005
Fans of Seven Jeans (also known as 7 for All Mankind Jeans): watch out for a sneaky company called “7 Jeans” that is trying to ride Seven’s wave. 7 Jeans are *not* your beloved Seven Jeans. They are stitched with the number, instead of the word, and are sold in plus sizes, on the internet and in stores such as Lane Bryant. To avoid purchasing imposters, understand one basic thing: A true pair of 7 For All Mankinds should run you at least $160, so donâ€™t fall into a bargain trap. Seven Jeans are sold in fine stores across the country, most widely at Nordstrom’s.