Eco-Conscious Shopping: Luella Bartley Tees For Tonic
June 30, 2008
It’s very rare that you stare into your closet and wonder what your clothes are doing to make the world a better place. Many of us give to our favorite charities (and looking at our shoe collections, charity begins at home) but what do we do to ensure our purchases are actually doing someone else some good?
Enter Tonic, who gives a large percentage of its sales (40% according to the site) to charities around the world. Tonic has recently partnered with Luella Bartley to design comfortable, eco-conscious tees (made from bamboo fiber and 70/30 cotton blend), each with their own unique design. Each of the $45 shirts comes with its own charitable cause:
Portions of the sales of this adorable Stag Tee will provide free soccer balls with educational messages about HIV/AIDS and malaria to children in Africa as well as skill training to manufacture and sell the balls themselves.
Some of the proceeds from this hip Scary Douglas Tee will go to Fundación Sim's Healthy Little Mouths program, offering mobile dental clinics with free checkups, toothbrushes, and toothpaste to Colombia’s underprivileged youth.
A portion of the Robin Tee will give funds to Friends of Paradis des Indiens to provide shoes to 2,500 children in Haiti.
Get Yours: tonicgen.com