Good Question: Are Star Worthy Mom Bags An Old Wive's Tale?

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March 4, 2008

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Question: I am a professional stylist looking for new handbags fit for celebrity moms and all modern women out there. I just discovered the Roman Savell Bravo Bag. Do you have any other ideas for designer mom bags?

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Answer: First off, what a great find! The Bravo Bag ($395) hits all the points of the perfect, stylish Mom Bag. Looking at photos of the world's most glamourous mamas, it seems that most mom-friendly bags meet at least one of the following criteria (with bonus points going to the bags that hit all four):
• Long shoulder straps that leave hands free for tot toting
• Lots of pockets to keep baby stuff and mom stuff separated, organized, and easy to find
• Enough room for keys, wallet, checkbook, cell phone, diapers, snacks, toys… you name it
• A bold color, bright pattern, or easy-to-wipe surface that masks the inevitable spill, scuff, or stain
And of course, the bag has to look fabulous, too.

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For your celebrity clients, shoot for versatile It Bags like Just Cavalli's Metallic Nylon Backpack ($750). The multiple silvery straps can be slung over the shoulder or used as a slip-proof backpack, and there are tons of little zippered pouches to keep dangerous items out of baby's curious grasp. Mom-to-be Jessica Alba is already practicing with a bright bag similar to Chloe's Maya shoulder bag ($1,405), a bold blue statement piece that defies dirty smudges—and has plenty of room for wet wipes just in case. Tod's Ivory Leather-Trimmed T-Bag ($636) is a risky color, but all the pockets make it a risk worth taking, especially if you're taking your cues from too-cute mom-and-daughter duo Angelina and Zahara, who pull of white in style.

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If you're looking for mid-range pricing, opt for something funky but still designer chic, like Stella McCartney for LeSportsac's small bowler ($350). Part diaper bag and part perfect carry-on, this pop-print purse was obviously created by a sporty mom (Stella's got three little ones). MICHAEL Michael Kors' Austin satchel ($328) is made of easy-to-clean nylon for little oopsies. And Cole Haan's sleek Aerin shoulder tote ($395) is the super wearable black-bag alternative that goes with everything. The cross-the-body shoulder strap makes it a cinch to lug your little lad or lass, too.

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Not looking to dip into Junior's college fund to purchase a purse? There are plenty of fashionable options under $100, too. Nine West's bright, roomy Gain satchel ($89) is a sunny school bus yellow snakeskin that complies with this spring's trend of primary-colored accessories. Kathy Van Zeeland's Family Jewels square satchel ($80) has lots of little hiding places and a stain-disguising pewter metallic finish. And Old Navy's sturdy burlap-and-suede bowler is a steal at only $30. Take it to the beach, the park, the supermarket — this is the bag that can handle the wear and tear that comes along with chasing a toddler around all day.

 
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