One thing we have learned over the years is that not all shoes are created equally when it comes to comfort…especially when it comes to sandals. Some can be worn all day without any problems and others just become unbearable after only a couple hours of wear. That is why when the time comes, our favorite place to shop for sandals has always been and will be FitFlop.
The combination of style and comfort easily set them apart from the rest and so we had to know, what makes them so different? Luckily, we were able to find out the five reasons why from Dr. Kim Lilley, head of research and development at FitFlop, and shared them below so you can know too!
1). FitFlop has developed different comfort technologies for every style of shoe, so you can expect their platforms to feel as great as their trainers.
2). All of this is done in-house (so you won’t find the same results from any other brand), headed up by an expert in biomechanics – the science of how the human body moves.
3). Each technology is then independently tested at the Human Performance Lab at the University of Calgary to ensure FitFlop shoes really are all-day comfortable!
4). The soles are engineered to follow the shape of your foot, helping to evenly disperse pressure.
5). And finally, they look absolutely amazing and come in a huge variety of colors and prints!
We definitely agree with number five, check out some of our editors’ favorites below.
ELOISE Espadrille Leather Wedge Slides ($150)
IQUSHION Ergonomic Flip-Flops ($32)
PILAR Leather Back-Strap Platforms ($150)
With the brand’s motto that every shoe needs to have the perfect combination of beauty, brains, and biomechanics before it is ready to meet the world, you can be assured that any pair you choose will be a great addition to your closet.
Accessories, fashion, fitflop, sandals, shoes, Shop, sponsored, style