What: The Jeans Pocket Project
Why: If youâ€™ve ever felt a little pervy approaching a chick whose jeans you covet but canâ€™t identify, take heart. No need to embarrass yourself fessing up that you canâ€™t tell a pair of 7â€™s from Chloeâ€™s latest. Instead, make a mental note of the rear end in question (or make sly use of your camera phone), and refer back to The Jeans Pocket Project. Sort of a field guide for the fashion huntress, this nifty site tracks the stitching and pocket design of over 50 top designers â€“ from Siwy to Dolce. Now you donâ€™t have to wait for us to tell you what jeans grace whose booty in what major film â€“ you can get out your spy glass and start trackinâ€™.
Thanks to our friends at Denimology (experts in all things jean) for identifying the above pockets (clockwise from top left): Chip N Pepper, True Religion, Rock & Republic, Earnest Sewn, 7 For All Mankind and Joe’s Jeans. Find hot brands like these AND get a 20% discount when you enter code shefinds20 at kultic.com.
Find it: jeans.pbwiki.com/JeanPocketProject