X

Enter to win a FREE
Magnetight Mask
from Dr. Brandt!

*By entering to win, you agree to receive future emails from Dr. Brandt.

Beware! This Is The Biggest Rip-Off At The Grocery Store

Large Editorial Image


November 18, 2016

You can save a lot of money on your weekly grocery store trip simply by clipping coupons and keeping your eye out for deals. But there is one aisle that offers few savings, even if you forego name brands for generic labels: the cereal aisle.

Dr. Barry Sears, a leading authority in anti-inflammatory nutrition and president of the Inflammation Research Foundation, says the biggest ripoff you’ll find at the grocery store is one that has become a breakfast staple for millions of people — one that isn’t as healthy as you might think.

“Breakfast cereals are overpriced for the cost of raw materials,” Sears says. “[They] enter the bloodstream as glucose very rapidly, thus increasing insulin secretion that leads to low blood sugar. There are essentially glorified table sugar.”

Interesting, cereal prices have actually gone up more than 75 percent since 1983, with the average box of cereal now setting us back anywhere between $3 to $5. If you absolutely have to get your cereal fix, the good news is that most large supermarkets offer coupons for cereal so there’s usually an opportunity to save a few cents on a box.

If your goal is to save money at the grocery store, eliminating cereal is the first of several steps you can take. Nutrition Consultant Stacy Goldberg of Savorfull says most prepackaged and prepared foods are going to cost you a lot more than necessary. A few expensive examples include pre-cut fruit, prepackaged food combinations like carrots and salad dressing, sushi, and prepared foods, Goldberg says.

“Quite often stores will offer prepared foods (such as Chicken Parmesan) already made, but some offer the products pre-prepped (breaded, seasoned, cleaned) and you can cut your prep time and costs in half,” Goldberg says.

For more shopping and health tips, check out The one thing you should never buy on Black Friday and This is the worst thing to eat for breakfast, according to a trainer.

[Photo: Shutterstock]

 



  • Here's How To Wear Metallic Booties Like A Style Blogger

    Here's How To Wear Metallic Booties Like A Style Blogger

    Shop

    today

  • 8 Galentine's Day Gifts That Are Perfect For The Lady Love In Your Life

    8 Galentine's Day Gifts That Are Perfect For The Lady Love In Your Life

    Style

    today

  • The One Dress That Looks Good On Everyone, According To Fashion Experts

    The One Dress That Looks Good On Everyone, According To Fashion Experts

    Style

    today

  • Target Just Casually Launched Its First Fragrance Line This Morning

    Target Just Casually Launched Its First Fragrance Line This Morning

    Beauty

    today

  • We Just Found The Most Amazing Pair Of Fleece Leggings Ever... And They're Only $19!

    We Just Found The Most Amazing Pair Of Fleece Leggings Ever... And They're Only $19!

    Style

    today

  • Psst! These Gorgeous (Waterproof!) Suede SOREL Booties Are 50% Off Right Now

    Psst! These Gorgeous (Waterproof!) Suede SOREL Booties Are 50% Off Right Now

    Style

    today

  • boohoo Is Having An <em>Epic</em> Sweater Sale Right Now--Prices Start At Just $16 With Our Exclusive Promo Code

    boohoo Is Having An Epic Sweater Sale Right Now--Prices Start At Just $16 With Our Exclusive Promo Code

    Style

    today

  • Beauty Pick Of The Week: Why I'm Obsessed Over The Too Faced Sweet Peach Eyeshadow Palette

    Beauty Pick Of The Week: Why I'm Obsessed Over The Too Faced Sweet Peach Eyeshadow Palette

    Beauty

    today

  • This Is The Most-Searched Fashion Trend Of 2017 (It's Not What You Think!)

    This Is The Most-Searched Fashion Trend Of 2017 (It's Not What You Think!)

    today

  • How Does Amazon's No-Rush Shipping Rewards Work? Here's Everything You Need To Know!

    How Does Amazon's No-Rush Shipping Rewards Work? Here's Everything You Need To Know!

    Shop

    1 day

  • Where To Buy Those Tiny Sunglasses Everyone Will Be Wearing In 2018

    Where To Buy Those Tiny Sunglasses Everyone Will Be Wearing In 2018

    1 day

  • 4 Skincare Products People With Clear Skin Always Use

    4 Skincare Products People With Clear Skin Always Use

    Beauty

    1 day

  • These Apps Will Help You Keep Your New Year's Resolutions #WellnessWednesday

    These Apps Will Help You Keep Your New Year's Resolutions #WellnessWednesday

    1 day

  • These Are The Best Leggings Ever (& They're Not See-Through!)

    These Are The Best Leggings Ever (& They're Not See-Through!)

    Style

    1 day

  • Here's Your Complete Guide To Sulfate-Free Beauty Products

    Here's Your Complete Guide To Sulfate-Free Beauty Products

    Beauty

    1 day

  • Here's Everything You Need to Know About Jade Rolling, The Hottest New Beauty Craze

    Here's Everything You Need to Know About Jade Rolling, The Hottest New Beauty Craze

    Beauty

    1 day

  • Want Glowing Skin When You Wake Up? Try This Overnight Mask From Dr. Brandt

    Want Glowing Skin When You Wake Up? Try This Overnight Mask From Dr. Brandt

    Beauty

    1 day

  • In Case You Hadn't Noticed, North Face x Nordstrom Just Dropped A Major Collab

    In Case You Hadn't Noticed, North Face x Nordstrom Just Dropped A Major Collab

    1 day

  • Don't Miss Your Chance To Score Ray-Bans For $79 At Nordstrom Rack Right Now

    Don't Miss Your Chance To Score Ray-Bans For $79 At Nordstrom Rack Right Now

    1 day

  • How To Clean White Reebok Classics So They Look Brand New

    How To Clean White Reebok Classics So They Look Brand New

    Style

    2 days

  • Target's New Line Doesn’t Launch Until February But We Have All The Photos

    Target's New Line Doesn’t Launch Until February But We Have All The Photos

    2 days

  • The One Foundation Every Woman Over 30 Should Use, According To A Dermatologist

    The One Foundation Every Woman Over 30 Should Use, According To A Dermatologist

    Beauty

    2 days

  • Once And For All, Here's The Right Way To Fold A T-Shirt #SheFindsSolutions

    Once And For All, Here's The Right Way To Fold A T-Shirt #SheFindsSolutions

    2 days

  • 7 Gorgeous Hair Trends Every Bride Will Want In 2018

    7 Gorgeous Hair Trends Every Bride Will Want In 2018

    Beauty

    2 days

  • CVS Casually Just Changed Its Entire Beauty Department

    CVS Casually Just Changed Its Entire Beauty Department

    Beauty

    2 days

  • Cure The Winter Blues With One Of These Colorful Faux Fur Coats

    Cure The Winter Blues With One Of These Colorful Faux Fur Coats

    Shop

    2 days

  • I Tried The Too Faced Glitter POP! Peel-Off Eyeliner -- And Here's What Happened

    I Tried The Too Faced Glitter POP! Peel-Off Eyeliner -- And Here's What Happened

    Beauty

    2 days

  • The Nordstrom x Something Navy Sale Is Finally Here--Get The 40% Discount Now!

    The Nordstrom x Something Navy Sale Is Finally Here--Get The 40% Discount Now!

    2 days

  • Will Ultra Violet Hair Be The Next Big Hair Trend Of 2018?

    Will Ultra Violet Hair Be The Next Big Hair Trend Of 2018?

    Beauty

    3 days

  • Here's Where To Buy MAC's Discontinued Uninterrupted Eye Shadow

    Here's Where To Buy MAC's Discontinued Uninterrupted Eye Shadow

    Beauty

    3 days

  • Upgrade Your Wardrobe With A Stylish Twist Front Top

    Upgrade Your Wardrobe With A Stylish Twist Front Top

    Shop

    3 days

  • 5 Cheap Natural Skin-Firming Products Dermatologists Swear By

    5 Cheap Natural Skin-Firming Products Dermatologists Swear By

    Beauty

    today

  • 4 Bedtime Mistakes That Are Ruining Your Skin, According Dermatologists

    4 Bedtime Mistakes That Are Ruining Your Skin, According Dermatologists

    Beauty

    today

  • This Clue Finally Proves That Kylie Jenner Is Pregnant

    This Clue Finally Proves That Kylie Jenner Is Pregnant

    Celebrity

    today

  • Um, What Was Kendall Jenner Thinking When She Wore This Outfit?

    Um, What Was Kendall Jenner Thinking When She Wore This Outfit?

    Celebrity

    today

  • Scarlett Johansson’s Got A New Boyfriend… And You’ve Definitely Seen Him Before

    Scarlett Johansson’s Got A New Boyfriend… And You’ve Definitely Seen Him Before

    Celebrity

    today

  • The One Cheap Natural Product Dermatologists Swear By For Blackheads

    The One Cheap Natural Product Dermatologists Swear By For Blackheads

    Beauty

    1 day

  • 5 Anti-Inflammatory Foods Experts Swear By To Look 10 Years Younger

    5 Anti-Inflammatory Foods Experts Swear By To Look 10 Years Younger

    Beauty

    1 day

  • 5 Cheap Natural Eye Creams Dermatologists Swear By For Under-Eye Bags

    5 Cheap Natural Eye Creams Dermatologists Swear By For Under-Eye Bags

    Beauty

    1 day

  • Um, Where Is Chrissy Teigen's Baby Bump?

    Um, Where Is Chrissy Teigen's Baby Bump?

    Celebrity

    1 day

  • Whoa! Are Miley Cyrus & Liam Hemsworth MARRIED?!

    Whoa! Are Miley Cyrus & Liam Hemsworth MARRIED?!

    Celebrity

    1 day

  • 4 Supplements You Should Take For Hair Loss, According To Dermatologists

    4 Supplements You Should Take For Hair Loss, According To Dermatologists

    Beauty

    1 day

  • Kylie Jenner Just Made The Most Amazing Announcement Ever & We're Freaking Out!

    Kylie Jenner Just Made The Most Amazing Announcement Ever & We're Freaking Out!

    Celebrity

    1 day

  • The One Concealer Mistake You Need To Stop Making, According To A Makeup Artist

    The One Concealer Mistake You Need To Stop Making, According To A Makeup Artist

    Beauty

    2 days

  • 5 Cheap Drugstore Products Dermatologists Swear By For Acne That Actually Work

    5 Cheap Drugstore Products Dermatologists Swear By For Acne That Actually Work

    Beauty

    2 days

  • Kim Kardashian & Kanye West Welcome Baby #3 Via Surrogate!

    Kim Kardashian & Kanye West Welcome Baby #3 Via Surrogate!

    Celebrity

    2 days

  • Kendall Jenner Might Have Gotten Plastic Surgery… And She Looks JUST Like Kylie Now!

    Kendall Jenner Might Have Gotten Plastic Surgery… And She Looks JUST Like Kylie Now!

    Celebrity

    2 days

  • 4 Supplements You Should Take For Thinning Hair, According To Dermatologists

    4 Supplements You Should Take For Thinning Hair, According To Dermatologists

    Beauty

    3 days

  • The One Ingredient You Should Be Using For Dry Skin And Nails, According To Experts

    The One Ingredient You Should Be Using For Dry Skin And Nails, According To Experts

    Beauty

    3 days

  • Nordstrom Just Put The Coolest Pair Of Black Leggings On Sale--Get A Pair ASAP!

    Nordstrom Just Put The Coolest Pair Of Black Leggings On Sale--Get A Pair ASAP!

    Style

    3 days

  • 5 Cheap Products Dermatologists Swear By To Get Rid Of Blackheads

    5 Cheap Products Dermatologists Swear By To Get Rid Of Blackheads

    Beauty

    3 days

  • 4 Drugstore Skincare Products You Should Stop Using In 2018, According To A Dermatologist

    4 Drugstore Skincare Products You Should Stop Using In 2018, According To A Dermatologist

    Beauty

    3 days

  • Every Woman Should Own A Pair Of These Amazing $18 Leggings From Old Navy

    Every Woman Should Own A Pair Of These Amazing $18 Leggings From Old Navy

    Shop

    3 days