Celebrity

Beyoncé Debuts Athleisure Line With An Empowering Video

March 31, 2016 by Rachel Gulmi
shefinds | Celebrity

SHEfinds receives commissions for purchases made through the links in this post.

Beyoncé debuted her brand new the athleisure line today, Ivy Park, and it does not disappoint. Queen Bey teamed up with Topshop’s Sir Philip Green to create a collection of swimwear, tops, leggings and more. She announced the line with an empowering video where she models the collection and shares a personal journey. Blue Ivy even makes an appearance!

@weareivypark

A post shared by Beyoncé (@beyonce) on

Ivy Park will be hitting Topshop and Nordstrom exclusively on April 14 so mark your calendars! In the black and white promo video, Beyoncé explains the reasoning behind the name Ivy Park.

“I’d wake up in the morning, and my dad would come knocking on my door and tell me that it’s time to go running,” the voiceover starts. “I remember wanting to stop, but I would push myself to keep going. He taught me discipline and I would think about my dreams. I would think about the sacrifices my parents made for me. I would think about my little sister and how I was her hero. I would look at the beauty around me. The sunshine through the trees. I would keep breathing.”

She admits to having fears, which every person has experienced. “There are things I’m still afraid of. When I have to conquer those things I still go back to that park. Before I hit the stage I go back to that park. When it was time for me to give birth I went back to that park. The park became a state of mind. The park became my strength. The park is what made me who I am. Where’s your park?”

Watch the video below!

[youtube]https://www.youtube.com/watch?v=mA1Wp1kfDfE[/youtube]

Don’t miss Christian Louboutin’s brand new nude flats and see Cameron Diaz without makeup!

[Photo: Instagram]

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