Calvin Klein’s Ck One (of gender-neutral ’90s fragrance fame) has announced plans to release a full line of cosmetics. (Where’s Marky Mark?)
The line will be made up of 130 pieces, including Gloss Eyecolor Pencils and Pure Color Lipsticks in the pigment-rich shades you see above. According to Thomas Burkhardt, vice president of marketing for Calvin Klein fragrances, the products are designed to “define”and “add intensity,” rather than “transforming” the customer — the goal is to “embrace individualism” and “defy stereotypes.” We’re down with that.
Prices start at $13 and the line will be released exclusively to Ulta in April.