beauty

Dove Releases Curly-Haired Emojis For Their 'Love Your Curls' Campaign

November 5, 2015 by Rachel Gulmi
shefinds | beauty

Curly-haired girls, this one is for you! In honor of Dove‘s latest campaign called #LoveYourCurls, you can now download curly-haired emojis to use instead of the typical straight-haired ones.

curly emojis

“Emojis are becoming an important way for people to express themselves,” said, Sali A. Tagliamonte, a linguistics professor at the University of Toronto who is work on the Dove campaign. “Imagine if you didn’t have words or symbols that looked like you — you would feel that you were underrepresented. So emojis that are reflective of a person’s identity are really important to them, just as our language is emblematic of who we are.

“Even though one in three women in the U.S. have curly hair, and 74 percent of Americans use emojis on a daily basis, there remained no representation for curly hair on the official Unicode Emoji keyboard — this didn’t feel right to us,” said Rob Candelino, vice president of hair care at Unilever, Dove’s parent company. “In today’s increasingly social and digital world, we’re proud to finally offer curly girls emojis to express themselves and help them see accurate reflections of their hair — and most importantly, continue encouraging all women to #LoveYourCurls!”

Love it!

Don’t miss how to stop your curls from going flat while you sleep and the 10 worst things for curly hair!

[Photo: Dove]

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