Dr. Zein Obagi, creator and namesake of ZO Skin Health, a new skincare line, was not the chit-chatty, complimentary presenter we are used to encountering at press events. He basically told us most women treat their skin all wrong, and just about shot down a reporter when she challenged one of his points.
I was wondering if his PR folks knew about this sort of performance before it happened, so I scoured the press materials afterwards. And there it is, in paragraph three of a sheet called THE VISIONARY: “outspoken and almost evangelical in style.” Ok then. Evangelical. Moving on.
He said moisturizer ruins skin by making it weak, and that skin cells “become lazy and slow down” as we age. He said lots of companies buy dermatologist endorsements and twist around lab data (ok, that one I definitely believe).
He said his products have the highest concentration of wrinkle-fighting retinol available over the counter, and basically that they’ll make you look younger, longer, and they’re what we should be putting on our faces.
The primer is great. It’s tinted and provides just a tiny bit of coverage, plus the silicone-based formula melts right into skin – Obagi used the word “velvety,” and I’d have to agree. Makeup goes on beautifully on top of it, and my skin looks a whole lot more even at the end of the day.
The exfoliator is ok – not quite rough enough for me, but I understand that my addiction to ground pumice and chopped-up seeds isn’t necessarily good for my face. Still, I’m not sure it’s $45 good. If you’re going to spend more money than you should on a ZO product, I’d stick with the primer – or try your luck with that $325 face cream and get back to us.