Eco-Chic Denim Find: A Forest of Flattery

June 1, 2007 by Bryn
shefinds | Style

What: Pine IV Kyoto-Jean

Why: Dying to show Leonardo Di Caprio you’re on his tree-hugging band-wagon? Don’t have the cash — or, let’s face it, the credit limit — to shell out for that Toyota Prius hybrid you’ve been lusting after? The new denim label Pine IV is a cute and Earth-friendly solution.

Each pair is made from Kaihara, a Japanese cotton milled for extra comfort and a flattering fit. Plus, for every pair you purchase Pine IV makes a donation to a nonprofit environmental organization like American Forest. And don’t worry, your visions of Birkenstocks and tie-dye will evaporate once you lay your eyes on the trouser-cut Koyoto-jean, which features a classic-rise waist, flared legs, golden topstitching and back button-flap pockets. The white trouser, with a waist that falls just four fingers below the belly button, is a booty- flattering choice for summer protests of the EPA. Definitely a pair of jeans worth the green.

Price: $200

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