Badgley Mischka knows how to please their fans. The red carpet favorites just launched an e-commerce site selling everything from accessories and ready-to-wear, to bridal and evening gowns. Admittedly a big step into the digital sphere and a larger market for the high-end designers, the pair knew to play to their fan base with some added trappings: eye-candy red carpet shots of celebs in Badgley Mischka and full videos of the designers’ latest collections. If the designers themselves had to be reminded to work on their upcoming show after getting wrapped up in these added extras, imagine what sort of black haute couture hole we’re likely to fall into.
Shop Badgley Mischka’s new site now, and do a little exploring while you’re there.
For more online shopping news, learn about about Victoria Beckham’s upcoming e-commerce site, find out the launch date of the Miss Wu collection and check out the 10 best-selling products of the season.