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Fashion Math: A Pair Of Anna Wintour-Endorsed J Brand Jeans Is Worth The Investment

April 5, 2010 by Aria Hughes
shefinds | Style

J Brand is the hottest denim line out right now. Although the brand is only five-years-old, every celeb imaginable wears the jeans (Rihanna and Khloe Kardashian own the same pair), and even Anna Wintour name-checked the must-have denim line at the beginning of The September Issue.  I happen to own a pair, and believe me, the buzz is for good reason. J Brand jeans fit like a glove, they don’t stretch out throughout the day, and they feel good on the first wear and beyond–you don’t need to break these jeans in.  But I also understand that $159 for a pair of jeans is a major investment and I would only justify the purchase by doing the fashion math.  Let’s crunch the numbers:

If you wear these J Brand Blue Label Curvy Fit Scarlett Cigarette Jeans ($159) three times out of the week for seven months, they cost less than a dozen of eggs. These jeans will be a go-to that you can dress up for work (or casual Fridays), wear out at night, and on the weekends. Don’t let the skinny celb endorsements fool you, J Brand’s Blue Label Curvy Fit jeans hug your natural curves and have a slimming contoured waist band that will prevent muffin top on all body types.

Check out the brand’s collaborations with Proenza Schouler and Marni, and then see four pairs of body hugging jeans, and our guides to the best celebrity jeans, and the best white jeans.

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