Style

Halle Berry's New Lingerie Line, Scandale Paris, Arrives At Target On Monday

October 23, 2014 by Jeanine Edwards
shefinds | Style
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You can now add businesswoman to Halle Berry’s already-impressive resume. The actress just announced she’s bringing French lingerie brand, Scandale, stateside on October 27, 2014. Yes, like next week! How are we just hearing about this?!

Together with her business partner Erik Ryd, Berry acquired the 80-year-old Parisian brand and teamed up with Target to get it into the top drawers of American women. The debut collection will include 10 items ranging in price from $7 to $18.

Of the new line, Berry told WWD: “I understand that women want to feel sexy and beautiful. They want to have undergarments that are very functional, but to still feel beautiful when we take our clothes off. That’s really important and that’s a way to make women feel sexy and validated–all the ways we as women need to feel. And I love lingerie. It’s always been important in my life. This is a very important endeavor that feels very in line with who I am.”

Click through the slideshow to get your first look at the collection, plus more cute lingerie you can get at Target.

Don’t miss today’s best sales, Jessica Alba’s sweater and Charlotte Olympia handbags.

[Photo: Splash News]

Author:

Vice President
Jeanine Edwards is a writer and editor covering fashion, beauty and shopping. She never misses a sale and is committed to good skincare. Prior to joining the SheFinds team, Jeanine worked at XO Group and InStyle. You can reach Jeanine at [email protected]

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