If your constant quest for freedom from tan lines — or your insatiable urge to emulate Sienna Miller — has you headed for the beaches of St. Tropez, better pack your bikini top, just in case. According to Page Six, the 40-year-old topless sunbathing trend has, at least temporarily, run its course. Fewer and fewer women are baring all on European beaches, and according to gals in the know, male, uh, sightseers are less than thrilled with the covered-up conservatives sunning on the sand this summer.
Speculation about why this time honored tradition is suddenly passé, of course, turns to skin cancer. With a heightened awareness of the sun's damaging powers, nobody wants any crispy body parts, and that includes sun-baked cleavage.
If you must, must, must go tan line-free this summer, be safe with some of your most sensitive skin. Buy a sunscreen specially formulated for the thinner, more burn-prone skin on your face and décolletage. Kiss My Face Face Factor Face + Neck SPF 30 ($9) will keep your chest from frying, and Juice Beauty SPF 30 Mineral Sheer Moisturizer ($29) will keep skin soft, supple, and young-looking even after a day in the rays.
For a skin that's already seen its fair share of sun, invest in a photo-corrective moisturizer like NIA 24 Sun Damage Repair for Hands and Décolletage ($42) to reduce the look of sun spots and freckles while protecting your chest from harmful UVA and UVB rays. And if you're staying on trend and smartly skipping the sun altogether, Estée Lauder's Go Tan Sunless Towlettes ($23) will give you a golden glow without the cost of summering on the now-buttoned up French Riviera.
For other out-of-the-sun options for a great tan, check out our Guide to the Best Self-Tanners.