How To Take Better Food Instagrams

October 17, 2016 by Justine Schwartz
shefinds | Style

Sometimes, pictures of food just aren’t as appetizing as the real dish. You’re at a restaurant, and something tastes, looks or smells amazing–so, naturally, you want to capture it for your Insta feed. But when you actually start shooting, the results are really disappointing–restaurants are darker than they seem, the food looks sort of greasy or bland, the colors and textures are lost and the taste totally doesn’t come across. If your goal is to be able to actually post enticing pictures of food that get lots of likes on Instagram, here are some incredible tips, courtesy of food stylist and blogger Tara Bench of

We caught up with Tara at an even she hosted with HomeGoods–and we couldn’t believe how clever Tara’s tips were and how easily you could make food photos look beautiful using simple things like cookware and baking tools, all found at HomeGoods. Here’s how to do it:

1. Show the story. Pictures of the process are often the best. For variety show how your dish came together using chic HomeGoods copper-toned measuring cups or show how it was devoured by taking a bite out of your treat!

2. Keep it messy. Messy is appealing, but dirty is unappetizing. Leave crumbs and drips or strategically add them to dish for a drool-worthy factor–but don’t go too far.

3. Use props. Fun-colored HomeGoods dishes, cutting boards and baking pans add visual appeal without a huge price tag! Props are easily interchangeable so you don’t have to spend a fortune to deck out your food photos!

4. Line it up. Keep your horizon lines straight so crookedness doesn’t distract from the food. For overhead shots be sure to align wood or linen grains.

5. Frame the shot. Your food is the supermodel, so make sure all the points of interest are visible in the angle you choose, like how close or far away you shoot.

Tara’s tips were so good–I used them to shoot this incredible giph of a cupcake I decorated (and trust me–I’m a totally baking novice!).


Isn’t that amazing?


Editorial Director

Justine Schwartz is a veteran women's lifestyle editor; she's written extensively about style & beauty tips, health advice and wedding planning for more than a decade. Her work has appeared in New York Magazine, Huffington Post and New York Weddings. Justine has been with SheFinds since 2010; you can reach her via email at [email protected]

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