beauty

Is Gwyneth Paltrow Opening A Goop Store?

May 5, 2014 by Sara Alderman
shefinds | beauty

Leave it to Gwyneth Paltrow to waste no time getting right back into work while going through a “conscious uncoupling.”  Last week, the actress got a bunch of her celeb friends to donate their clothes for charity, and now she’s opening Goop‘s first pop-up shop. Gwyneth Instagrammed this picture of the Los Angeles storefront  last Thursday night, which, based on the sign in the window, will be open starting today through May 11th. Two of the biggest questions on our mind are:

1) Will this be for Mother’s Day/ have a Mother’s Day theme?

2) Is this a trail run before a more permanent Goop store opens up?!

We’ll keep you posted on when Gwyneth’s fancy finds won’t just be things to look at online but actual products in a store. Something just tells us a brick-and-mortar location is going to happen.

And don’t forget to check out: how to kill it on Cinco de Mayo, J.Crew’s new lower-priced line and easy braid hacks

[Photo: Instagram]

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