beauty

Jason Wu Launching A Lower-Priced 'Miss Wu' Line At Nordstrom

July 18, 2012 by Justine Schwartz
shefinds | beauty

On the heels of a very successful Target collaboration, Jason Wu has decided to make lower-priced womenswear a more permanent part of his portfolio. The designer has plans for a diffusion line called Miss Wu, which will be sold exclusively at Nordstrom stores and online next year. Jason told WWD:

Instead of just doing ‘Jason Wu-for-less,’ the idea is to explore the other side of myself. I always see Jason Wu as my aesthetic, my design sensibility. Miss Wu is my personality. It was really fun to explore that facet of who I am – slightly more downtown, and with a more relaxed attitude.

Stay tuned for more information on the collection, which is pictured above.

For more collaborations news, check out Annabelle Dexter-Jones x Faith Connexion, Converse x Marimekko, and Nicole Richie x Macy’s Impulse.

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