First Luella Bartley was a smashing success with her pop punk wear for Target. Then the American suburban staple brushed up on its francais with Tara Jarmon‘s epitome-of-a-modern-French-girl collection at mass retail prices. Next up is another French wonder, Sophie Albou, who has applied her design skills to a range of silk and lace accented items for Targetâ€™s newest line: Paul & Joe.
Look for flirty tops, three-quarter pants and whimsical accessories to help you ease from summer to fall. The blazers and outerwear â€” most around $40 â€” are perfect toppers for those crazy days when evenings go suddenly chilly and you need another layer over the pin-tucked camis. Thereâ€™s also a kimono-style black dress that will add an Asian flair to your work wardrobe and hot red number that can not only be an LBD alternative, but your final summer fling. Many of the details are striking similar to the style of Tara Jarmon’s GO designs, but itâ€™s all tres fantastique and tres CHEAP.
So whoâ€™s next? Target is hush-hush on the upcoming GO designers until the collection launches. Here’s hoping the chic international flavor infusion continues (maybe outside of France?)!