First Look! Check Out LG SIGNATURE's Stunning Collection On Display At Bloomingdale's
October 19, 2017
The editors at SHEfinds wrote this blog post on behalf of LG SIGNATURE and received compensation as part of our agreement.
While now is the time to do some amazing fall shopping, don’t just refresh your wardrobe. This is the perfect season to think about purchasing those big ticket items that you’ll use all year long. And the one collaboration that you need to check out? The stunning LG SIGNATURE collection.
To spotlight this premium line of six, high-end appliances, LG SIGNATURE unveiled a new, luxury window display at Bloomingdale’s iconic 59th street location in New York City and it’s a must see. Picture a top-of-the-line refrigerator and other home appliances and electronics paired with fashion must-haves showcasing fall’s hottest styles.
What inspired this unique collab? “We’re dedicated to providing the luxury-seeking consumer with products that fit their lifestyle, and we want to be in the stores where they are seeking out sophisticated, premium products… Bloomingdale’s is a quintessential name in fashion and luxury, and we were thrilled to spotlight our products in their iconic windows,” explained the vice president of marketing for LG Electronics USA, David VanderWaal.
This one-of-a-kind window display combines luxe clothing and apparel with these innovative products to get across the message that customers can have the very best in every aspect of your lifestyle.
But LG SIGNATURE isn’t only putting a spotlight on this new line, they are also helping to raise awareness for Breast Cancer Awareness, a cause that Bloomingdale’s supports through various efforts. Shoppers will see these displays accompanied by Bloomingdale’s promos for the “Give Pink Get More” campaign supporting the cause.
And this is type of unique visual display the start. LG SIGNATURE also launched a second partnership with Lord & Taylor, so you can expect an equally stunning window curation, as this second display features products from the premium home appliance and home entertainment line. The takeover brings fashion and cutting-edge lifestyle tech together, and this combo can be viewed at the brands Fifth Avenue flagship location.
We can’t wait to see more of these creative collaborations!