Makeup is a thing of beauty (no pun intended). It can transform your face into something entirely different, be that gorgeous or even sometimes terrifying–it all depends on what you use and how you use it. But not every product has only one use. Lipsticks don’t have to be reserved for the lips, concealer doesn’t need to only be used on zits and imperfections and eyeshadow can go wherever you want it to. Using beauty products in unconventional ways can change your routine for the better, and sometimes, can make applying your makeup that much easier. Confused? Click through our slideshow for some of our favorite unexpected ways to use makeup.