News: Levi's Body Scans Shoppers

March 22, 2005 by
shefinds | Style

Levi’s is testing the new Intellifit System electronic body scanner in five of its stores this spring. To get measurements with the Intellifit a person steps fully clothed into a cylindrical glass booth which is slightly larger than a dressing room. The Intellifit System then uses radio waves to scan the person in approximately 10 seconds. During the scan Intellifit records over 200,000 different data points of where that person is standing. Intellifit then electronically measures the ‘point-cloud’, producing a file of dozens of body measurements. Intellifit then prints out recommended sizes and styles of Levi’s jeans cross referenced with the person’s measurements. Levi’s says they are the first denim brand to test the new scanner. The Intellifit has obvious uses for online shopping such as quickly matching a person’s scanned measurements to available clothing to recommend the correct size. Intellifit claims its measurements are accurate to 1/4 inch. If you want to check out the Intellifit in person here are the stores Levi’s is testing the body scanner in through May 2005:

# New York City: The Levi’s Store, SoHo; March 15-21

# Chicago: The Levi’s Store, Michigan Avenue; April 5-11

# Dallas: The Levi’s Store, Dallas Galleria; April 19-25

# Los Angeles: The Levi’s Store, Santa Monica; May 3-6

# San Francisco: The Levi’s Store, Union Square; May 17-23

[via shoppingblog]




From Our Partners

Learn more about RevenueStripe...

From Our Partners

Learn more about RevenueStripe...


The Super Comfortable Shoes Every Woman Is Already Buying For Spring

It doesn't even feel like you're wearing heels!


Four Travel Outfits That Are Instagram Worthy *And* Comfortable

The inevitable part of traveling is having to spend hours ...

Fashion Just Launched An Inclusive Sizing Collection

More and more brands are finally embracing...


Yes, Animal Print Is Still In For Spring--Here Are Our Top Picks For The Season

It's true, animal print has taken fashion by storm ...


Anthropologie Just Launched Hundreds Of Cute New Spring Styles In Sizes 16-24

Here's some happy Friday news: Anthropologie just ...


Every Woman Should Own This $29 Wrap Top--It Makes Your Waist Look Amazing

It's pretty common knowledge that wrap dresses are universally ...


The Perfect Rain Jacket Just Went On Sale--Get It Before The Spring Showers Hit

While the weather is definitely getting warmer, let's remember ...


I Finally Tried The Chunky Sneaker Trend And I'm Obsessed With This Pair

For a long time, I really couldn't decide how ...