Pasta & Wine Will Do That To You: Italy's Vogue Curvy, And 5 Reasons It Just Misses

February 24, 2010 by Eileen Conlan
shefinds | Style

Vogue Italia is apparently sick of being blamed by the fashion industry for featuring skinny models–and its response? A portion of its website is now supposed to be dedicated to something for women who actually know what love handles are:  Vogue Curvy. But after checking out the site, we started to realize it’s all a farce. Here, our 5 reasons why Vogue Curvy actually isn’t any different than its skinnier counterpart:

1. Advertisers still rule content. A seemingly helpful diagram of plus-size looks conveniently features at least one piece by Marina Rinaldi, an Italian plus-size designer. According to the big fat (pardon the pun) advertisement at the bottom of the screen, Marina Rinaldi is paying for the placement.

2. Vogue editors don’t have a clue  how to dress anyone over a size zero. An evening wear slideshow features boxy, shapeless dresses that does the opposite of celebrate curves–it hides them, and in effect, makes anyone (even size 0 models) look fatter.

3. It’s in another language. If you’re not a donna who’s taken at least high school Italiano, you can’t actually read anything.

4.  Lack of originality. Guess who their first “Plus Size Idol” is? That’s right: Christina Hendricks from Mad Men. Yawn.

5. It’s still a clique. Vogue Curvy is not a section in the magazine, it’s not even incorporated within the regular site. It’s sending the message that if you’re overweight, we’ve got something for you–we just don’t want it to mix with our skinny models.

We believe in looking your best at any size: see the dress that works for everyone, and how to dress for your body type, then check out our guides to dresses to hide your tummy but show off your curves, tops that hide your tummy, and Spanx swimwear.



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