Ready-To-Wear Is Cheaper Than Bridal: 6 Runway Gowns That Work For Weddings

September 15, 2011 by Justine Schwartz
shefinds | Weddings

The Spring 2012 ready-to-wear shows are just wrapping up, and even if your Fashion Week invites got lost in the mail you can still stalk photos of your favorite designers online. If you love RTW trends — and prices — you’re in luck: there were many looks that work perfectly for brides this season (white was huge!).

Style: Plunged Neckline

Sexy, deep-V Grecian gowns were seen on the runways of Cushnie et OchsTadashi Shoji and Yigal Azrouel (L to R). Shop the look now: this Issa Long Halter Dress ($525) is form-fitting and cinched in all the right places.


Donna Karan, Jenny Packham, and Doo Ri (L to R) showed draping that is surprisingly structured — perfect for the modern bride. Get the look with this: Alice + Olivia Kelly Long One Shoulder Dress ($440).

The Party Girl:

From tulle skirts to feather busts, playful, flirty party-girl details were everywhere. If you love the look, as seen on the runways of Alice + Olivia and Jason Wu, try the look for your reception: we love this Matthew Williamson Ostrich feather-trimmed silk-tulle dress ($6,500).

The Blues:


Thanks to Vera Wang, we already know colorful wedding dresses are big, but on the Spring 2012 runways, Joy Cioci, Marchesa and others cemented the trend — particularly in blue and lavender hues. Get the look: Marchesa V Neck Full Skirted Gown ($4,950).

The Shirt Dress:

Preen, Tibi and St John (L to R) payed homage to the uber-modern and non-fussy bride with these carefree and sleek shirt wedding dresses. Shop the look now: Calvin Klein Collection Savea B Dress ($895).

The Retro:

Jazz-era fringe was everywhere on the runway of Marchesa; retro wedding dresses are one of our favorite looks. Get it now: Jasz Couture Strapless Mermaid Gowns ($398).

Shop our guides to the best outdoor wedding dresses, simple bridesmaid dresses, and long bridesmaid dresses.

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