Sales Of Vans Are Up 18%--Time To Get A Pair
October 31, 2014
It’s no surprise that throwback brand Vans is back on the rise—their sales have gone up 18% in the past year. Sure there was a time when only the punks and surfer dudes were wearing the skating sneaks, but since the sneaker trend has spread like wildfire, it seems like everyone that’s considered cool has a pair—according to a new eBay report, they sold nearly 40,000 pairs in the month of August alone. We’ve seen celebs like Rihanna, Dree Hemingway, Jaime King, and Gwen Stefani all wearing them, and it doesn’t hurt that they’re super comfortable. Plus, you can’t beat the price; the classic checkered slip-ons retail for $47.
And these sneakers have staying power. Anyone that’s seen the resort and spring collections knows that the surfer look is really heating up. Dries Van Noten did a pair of board shorts, and so did Rosie Assoulin. Another eBay report found that over 36,000 surfboards and 30,000 wetsuits have been purchased since the beginning of the year, so it’s pretty obvious that the surfer girl trend is here to stay. So before those classic checkered slip-ons get sold out as quick as the Arizona Birkenstocks, get on the program—it’s a no brainer.