What: GAP Goes Organic
Why: Considering that it takes one-third of a pound of pesticides and chemical fertilizers to make one conventional cotton T-shirt, it’s about time that GAP moves towards a more sustainable production model. According to the press release, more than 500 GAP stores across the country will now sell men’s T-shirts made of unbleached organic cotton in order to respond to the increasing consumer demand for more environmentally-conscious threads. They’ll be offering three styles, including a crew-neck, v-neck and a tank. Want your own organic T? Have no fear. Gap plans to introduce more socially responsible shirts in the seasons to come so you and your man can both dress green and stylish.
Get Yours: Gap.com