Style

SheFinds News: How Exclusive

January 10, 2007 by natasha
shefinds | Style


When we were little, we were told to play nice, not to exclude anyone. Shopbop.com must have missed that day in kindergarten because they are chock full of swanky new exclusives. As in, Shopbop.com will be the exclusive online retailer carrying Helmut Lang this spring. Shopbop.com recently commissioned jewelry designer Rachel Leigh to create a line to compliment Alison Kelly’s sportswear label Dahl. A contestant on the third season of “Project Runway”, Kelly’s line, also a Shopbop exclusive, will be available in February.

Rachel Leigh Ribbon Charm ($50)

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February’s going to be a big month at Shopbop as they’ll also launch Bop Basics, a reasonably priced ($34-$88) collection of cotton tanks, T-shirts, hoodies and yoga pants. With all these exclusives, Shopbop sounds pretty enticing.

Deal Alert: Shop the End of Season Sale at Shopbop.com

Let SheFinds scratch your Runway itch in the offseason. We’re keeping tabs on our favorite wannabe designers – Kara Janx, Daniel Franco, Chloe Dao, and of course, “Project Jay”.

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