SheFinds News: The Big Gap Comeback

April 5, 2007 by SheFindsTara
shefinds |


What: The Next Designer “It” Item for the Masses

Why: Gap was born in 1969 and it has survived on its selection of classic T-shirts, jeans and button-up shirts until just recently, when its sagging sales created a little fashion media frenzy. How to remedy the problem? Bring in the big guns — in this case, a team of up-and-coming designers named Doo-Ri Chung, Laura and Kate Mulleavy of Rodarte, and Thakoon Panichgul. Not quite sure who these people are? They were the winners of a fashion contest sponsored by Vogue and the Council of Fashion Designers of America, and they are the lucky stars chosen to create a new limited-edition selection of white, button-down shirts for Gap.

By now you should be thinking how to get your hands on one of these designer-meets-the-masses shirts that will retail for far below any designer item ever could. Keep your eyes peeled, for if these become as popular as Proenza Schouler’s latest hits, you may not be able to get in on the white-hot trend.

Read More: NY Times and WWD

From Our Partners

Learn more about RevenueStripe...

From Our Partners

Learn more about RevenueStripe...

beauty

This $35 Anti-Aging Night Serum Basically Works Like Botox For Younger-Looking Skin

September 26, 2018 by Jessica Harrington
It works so fast!

beauty

This Hair Growth Product Works SO Fast It’s Selling Out At Target

September 26, 2018 by Jessica Harrington
You need this for longer hair!

Celebrity

This May Be The Sexiest Thing We've Ever Seen Rihanna Wear--Like, Ever!

September 26, 2018 by Jessica Harrington
She looked SO good!

Food

6 Skinny Dinners You Should Make This Week To Lose 6 Pounds

September 26, 2018 by Jessica Harrington
These are delicious.

Fashion

These Are The Best Cat Eye Sunglasses That Everyone Will Be Buying This Season

September 25, 2018 by Jessica Parker
The drama, we love it!

Fashion

They're Practically Giving Jeans Away At H&M Right Now

September 25, 2018 by Justine Schwartz

Fashion

The Super Comfortable Boots Everyone Can't Stop Buying For Fall

September 25, 2018 by Emily Belfiore
*Adds to cart*

Fashion

The One Shoe Trend You’re Going To See Everywhere This Fall

September 25, 2018 by Jessica Harrington
Shop the trend!

Fashion

We’re Calling It Now--Everyone’s Going To Be Wearing This Trend For Fall

September 25, 2018 by Jessica Harrington
It looks so chic!
LOAD MORE
+
LOAD MORE POSTS