From the New York Times: “It seems that each year what we’re seeing in the women’s fashion luxury market there has been a migration from one category to the next,” said Marshal Cohen, chief retail analyst for the NPD Group, a market research firm in Port Washington, N.Y. “A few years ago it was shoes. Last year it was jeans. This is the year of the handbag.”
It certainly is. As all you SheFinds fashionistas know, now is the time of the “It Bag.” Forget rising gas prices and ridiculous interest rates! And a weakened market be damned! Shoppers are flocking to stores in ever greater numbers. And the luxury market catering to the status hungry is thriving. Even for those who aren’t living the life of caviar and champagne dreams, blowing $1,445 for a leather Prada “bowler” bag that, a few seasons back (for an almost identical model) cost $940.00. Still not cheap by any means. I know girls who will eat peanut butter sandwiches, forgoing lunch dates for months, to save up for a Balenciaga. Ruth La Ferla, for the Times, theorizes that this handbag fever is a symptom of fashion’s downturn towards more casual dressing. The idea is that we can fully embrace the sloppy boho trend, tucking our dirty denim into our boots if we carry a four-figure purse. This way we’re sending out the socially acceptable vibe of having “arrived.”
My theory? Handbags, like shoes, will always fit. Doesn’t matter your size or shape, a handbag will always look right on you. Why not have a high-end item that won’t betray you on your fat days? And handbags don’t have an age limit. Women of all ages can carry Marc Jacobs or Louis Vuitton without looking like they’re trying too hard. It’s no wonder that the pocketbook industry thrives and new designers pop up everyday. And with so much attention on which celeb is toting around which designer, it’s official. This is the year of handbag.
As for me? I’ll eat a few PB&J’s to get my hands on the tasty Francesco Biasia Â´MarsalaÂ´ Hobo (306.00). Still looking for your fall arm candy? Shefinds has got you covered with some great tips on fall’s hottest handbags.