SheFinds Solution: Get Real (Cosmetics)

September 28, 2005 by SheFindsKim
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A common complaint among women with warm or golden skin tones is that foundation shades often look too sallow, too pink or even too orange. But one brand is on a mission to solve this dilemma. Real Cosmetics, founded by Pakistani-American Lubna Khalid, is “makeup for all complexions.” Created because the former model had trouble matching her own foundations, Real Cosmetics bases its colors on four undertones – red-brown, red-gold, olive and golden and named them after cities around the world. “Havana,” in the Golden family matched me nearly perfectly. Nearly, I say, because I looked at myself in photos wearing the foundation and realized it could be a tad more golden to match my neck exactly. However, even my husband said it looked good, like I wasn’t wearing anything at all. Get Real (Cosmetics) at

Real Cosmetics foundations




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