Tuesday night was Hearst Magazines’ MyPromStyle.com, an online prom planning resource, & Universal Motown Records' press event and performance for the Ultimate Prom. Artists JoJo and Llyod hosted the evening and introduced newly signed Universal Motown artists Suai and Jada. The Ultimate Prom is the brainchild of one very smart cookie at Hearst who thought to herself, "Hey, why not just call up Universal and ask if their artists would want to sing at a local Queen's high school prom?" Well, Universal Mowtown jumped on the opportunity to partner with the Hearst empire and its venture to own prom in the digital realm. Between mypromstyle.com, seventeen.com, cosmogirl.com, and teenmag.com, I'd say they've got it covered!
The new artists, on the other hand, were covered in a style of their own. At times I felt like I stepped into Sixteen Candles. Motown's new girl group, Jada, chose not to hire themselves a stylist. I understand it's a "prom" event and the '80s are back, but I'm not sure Betsey Johnson's prom inspired collection was actually supposed to be worn in public.
Desperate times call for desperate fashion measures – but this is pushing it for me. So, check out these great more subtle dresses I found online that match up to Betsey's dresses above.
The Eliza J Strapless Dress for $158 cut's Betsey's version more than in half. The jail-striped gown is laser-cut satin with unfinished edges creating a tiered effect on a beautifully tailored dress. Or, pick up Betsey's original at edressme.com if you desperately need the attention.
The pink haired chick sported the most wearable of the bunch in my opinion – but I'm still not wanting to be seen in public in her lace-covered gown. Instead, try this flirty and elegant LBD from Plenty by Tracy Reese ($213). edressme.com.
This BCBG MAXAZRIA Strapless Beaded Mesh Dress may run you close to the cost of Betsey's number – but at the end of the night you'll still have your dignity. Get yours for $340.
And take a peek at our Guide to Spring Fashion Trends for more fresh and flirty warm weather dresses.