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SheFinds News: Sunsilk Launch is Happy and Gay

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August 3, 2006

LC and Jason from “Laguna Beach” and “The Hills” and Host Mario Cantone

Mario Cantone

What: Sunsilk’s type-specific hair care lineicon launches in style.

Why: Just when New York City parties couldn’t get any gayer/trendier/C-list celeb obsessed (I won’t even call them D-list, as that would be an insult to Kathy), Sunsilkicon launched with a trendier than thou party at Plumm. The extra m is for masochist. At least it was for me as I was dressed in a very cute, but simple sun dress, no make up to speak of, with not even a single trendy gay to serve as an escort. What was I thinking? There’s always a mixed bag of well-dressed to questionably attired attendees at these functions but one look I got bordered on the not so subtle, “OMG, I just threw up in my mouth, that dress is so cheap.” The waiters were models masquerading as waiters and it’s possible the shrimp weren’t actually shrimp, but well-crafted paper mache sculptures, who eats in public anymore? It was definitely that kind of party.


I rationalized my speedy exit by telling myself that my job is to review the actual products, all I needed was to locate a gift bag, and see myself out. Not as easy as it sounds. I stood eyeing the huge rack of brightly colored tepper jackson gift bags, until a kind PR girl (maybe she’s new to the biz?) took pity on me, and directed me towards a bag containing the yellow line (Anti-Flaticon) for hair as flat as mine. I also picked up a matching snarky tee which boldly asks, “Is your hair as limp as your boyfriend after a few drinks?” Not anymore. The products themselves are actually really nice, and though I’ve given up hope of finding a volumizing product that will give me a mane like Barbarella, at least I’m not so limp. Thank you Sunsilk!

Price: With shampoo, conditioner, hair styling products all $3.99, you can avoid my blunder and spend the cash you save on product on your look the next time you jet out of the office to an event or night out.

Don’t know what to wear? Check out our guide to dresses and make sure your fashion fits.

Find It: drugstore.comicon

 

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