Still A Crocs Hater? They're Launching An Upscale Collection To Change Your Mind

September 11, 2013 by Erica Murphy
shefinds | Shop

Crocs footwear is one of those things that you either love, or hate. But for the haters out there, Crocs is trying to change your mind with their new upscale collection. Targeted toward the more fashionable woman, the line includes flats, pumps, mules, and sandals ranging from $80 to $120 (would you really pay that much for them?). Even though the brand is trying to upgrade their image, the shoes will still have the standard Croc touches like TPU-made uppers and Croslite footbeds. We have no idea what that means, but we do know that your Crocs pumps will have ’em. Katy Lachky Michael, VP of communications, tell WWD, “It’s the alter-ego of Crocs.” And the best part? Crocs won’t even be selling them to their loyal store customers. You can only get the knew line through a limited distribution to stores in Boston, New York, and LA, and on Delivery is expected in March.

For more of the latest shoe news, check out Prabal’s collaboration with Casadei, Sophia Webster’s new shoe line to launch at J.Crew, and the 25 best black booties for fall



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