Swag Bag: More Than a Basket of Goodies

August 28, 2006 by SheFindsJacquie
shefinds | Style

Once upon a time stars received luxury party favors for making appearances at a high profile event; think Prince Charming’s Ball with statues and moonmen. Fast track to today when Swag Season precedes the awards shows by weeks. No longer the goodie baskets of yore but entire guest suites filled with product pushed on anyone from reality “stars” to bona fide talent.

For example, take the swag from the Extra! Emmy Suite at the Hyatt Regency Century City, an event that took place days before the Emmys…

Armani fragrances

Jessica Ellioticon jewelry with the signature key motif

Shades by SEE Eyewear

Cameron Nicole evening handbags

Spoylt‘s sexy silk robes

Ugh! Crocs: so trendy, so wrong.

And with all the new Hollywood mommies there was the Fisher-Price Kid-Tough Digital Cameraicon and the iCrib by Munchkin, use your iPod to play tunes for baby.

These are the items we’d recommend purchasing for yourself – but if you are a swag star, it’s not all champagne and freebies. Swag is taxable income for celebrities, as pointed out, that is no small thing considering this year’s Emmy basket was worth around 30K!


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