Does the ever-worsening state of the economy have you feeling a bit down? Fight your blues with red… or pink, or bronze or mauve. Instead of inviting a whopping case of buyer's remorse by plunking down for a break-the-bank blouse, bag, or pair of shoes, cosmetics companies suggest investing in a few new feel-good tubes of lipstick. Esteé Lauder chairman Leonard Lauder has noticed an inversely proportionate relationship between the economy and his lipstick sales. The New York Times guesses this is because lipstick helps women feel confident and feminine at a cost far less than other prettifiers. Plus, a lipstick that looks great on you this season will still look great on you next season, too. That pricey purse? It might be out of style tomorrow.
So, big ticket wardrobe enhancers or $25 tube of lipstick? If your checkbook is feeling the strain of a deflated economy, do your splurging with the latter. You'll find tons of options, since cosmetics retailers like Sephora are upping their orders of gloss' more enduring big sister. Try something new, like TheBalm's Read My Lips lipsticks ($16) in opalescent hues with newspaper-themed names like Classified, Gossip, and Letter to the Editor. Or stick with an old standard; NARS semi-matte lipstick in vampy Red Lizard ($24) looks good with most skin tones and gives off a classic, confident pinup-girl vibe. Or choose something seasonal, like Esteé Lauder Bronze Goddess. It's packed with sparkle and has SPF 15 to protect your pout. Now there's something you can feel good about.