The Dude Behind All Those Designer Parody Tees Is Now Poking Fun At Marlboro

February 11, 2014 by Sara Alderman
shefinds | beauty

You know Brian Lichtenberg as the guy behind the designer parody trend. His Homies Sweatshirt ($100) and Feline T-Shirt ($60) started it all. But what was first a joke has now become a serious fashion statement. Everyone from celebs like Khloe Kardashian, to street style stars have been photographed in Lichtenberg’s t-shirts, sweatshirts and beanies. Even the designers who he mocks love his creations. So we’ve been waiting to see what designer he’ll parody next.

Well, we hope you’ve been sticking to your New Year’s resolution, because Brian’s latest must-have is cropped. According to Elle, the Lichtenboro Sweatshirt was the most-photographed piece at his Fall 2014 presentation, followed by the Lichtenboro Hat, which has the words “Smokin’!” on the rim.

We’re not even going to get into the fact that he’s glorifying smoking cigs, but can we just talk about the trucker hat situation? Does this mean they’re back?! What do you think of the Lichtenboro sweatshirt? Let us know in the comments below!


For more Fashion Week, check out: hilarious model mishaps from NYFW, the new Rag & Bone booties and shop Peter Som Fall 2014 now

[Photo: IMAXTree]


Sara Alderman has covered topics from fashion to beauty and beyond.

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