Shopbop’s wedding boutique is our favorite place to shop designer wedding gowns and colorful on-trend b-maid dresses. The curated boutique includes some of our absolute favorites — Alice + Olivia, Rachel Pally, Shoshanna, and more. Today, get 50% off these names — and more.
Editors’ pick: this Alice + Olivia Kellye One Shoulder Dress ($207.90, down from $297).
Shop our guides to the best wedding jewelry, lavender bridesmaid dresses, and outdoor wedding dresses.