UPDATE: H&M Announces Official E-Commerce Launch Date For US!

July 17, 2013 by Justine Schwartz
shefinds | beauty

Yesterday, we updated you on the ongoing saga that is H&M’s e-commerce launch (or lack there of), and shortly after, our friends at GLAM reached out to the Swedish retailer via Twitter:

H&M has been pretty hush hush about the whole thing, so I don’t think anyone expected a reply. But we were wrong:

Holy cow! Finally, and for the first-time ever, a confirmed official launch date from the company. Let the countdown begin!

But wait… the Tweet was deleted by this morning. Why you gotta play with a girl’s emotions like that!?

UPDATE: Glam sent us confirmation of the Tweet. We could not see it on their feed at first, but it is there.

[Photo: H&M]



News, WTF


Editorial Director

Justine Schwartz is a veteran women's lifestyle editor; she's written extensively about style & beauty tips, health advice and wedding planning for more than a decade. Her work has appeared in New York Magazine, Huffington Post and New York Weddings. Justine has been with SheFinds since 2010; you can reach her via email at [email protected]

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