beauty

Women Everywhere Are Taking A Stand Against Makeup Shaming #ThePowerOfMakeup

June 26, 2015 by Rachel Gulmi
shefinds | beauty

Social media started out as a just that…a way to be social. These days, however, social media has taken a turn for the worse. Social media users, mostly on Instagram, are flooding other people’s photos with negative and shameful comments. YouTube blogger NikkieTutorials is taking a stand and empowering women (and men) everywhere to stand up to the haters with the most epic anti-shaming makeup campaign. You might have seen the trending hashtag #ThePowerOfMakeup or the numerous pictures of women flaunting a face half done with makeup. This is what it’s all about.

NikkieTutorials posted a video to YouTube in May and since then it has garnered over 17 million views. In it she shows the power of makeup in a positive light. Makeup is fun, not shameful. Makeup is used to make women feel confident and sexy, not insecure. “I feel like lately makeup shaming has become a thing. It’s as if putting makeup on to have fun is a shame,” she captioned the viral video.

[youtube]https://www.youtube.com/watch?v=a4Ov8qvZ2_w[/youtube]

The whole idea is absolutely amazing. I personally love wearing makeup. Of course, there are days when I proudly go out into the world with a completely bare face, but makeup makes me feel confident. I feel good when I’ve perfected a smokey eye or my eyelashes are on point, or uh, on fleek. Wearing makeup is nothing to be ashamed of. It’s sad that we’ve gotten to the point where people always feel the need to criticize and put down one another on a daily basis. Let’s not assume someone is wearing makeup because they are insecure or trying to get attention. Perhaps they just want to have fun and experiment.

On that note, I applaud you NikkieTutorials for igniting women and men to take a stand against the shamers. Be sure to check out #ThePowerOfMakeup on social media, you might just be inspired to share your own picture.

Don’t miss 7 must-buy beauty products from around the world and 3 eyeliner looks that aren’t the typical cat-eye!

[Photo: Instagram User kosmetic_koncepts]

 

From Our Partners

Learn more about RevenueStripe...

From Our Partners

Learn more about RevenueStripe...

beauty

The $24 Anti-Aging Serum Celebrities Swear By For Wrinkle-Free Skin

June 20, 2018 by Emily Belfiore
Wait, it's only $24?!

beauty

4 Foundation Mistakes You’re Making That Are Ruining Your Skin

June 20, 2018 by Jessica Harrington
Avoid these!

beauty

4 Life-Changing Hacks To Fix A Bad Spray Tan That Every Woman Needs To Know

June 19, 2018 by Lisa Fogarty
It happens to the best of us.

beauty

5 Night Creams That Work Better Than Botox

June 19, 2018 by Emily Belfiore
They're THAT good!

beauty

We Found The World’s Best Anti-Aging Moisturizer At Target

June 19, 2018 by Emily Belfiore
You'll definitely want to stock up on this!

beauty

This Thinning Hair Serum Works SO Fast It Keeps Selling Out At Sephora

June 19, 2018 by Emily Belfiore
Your hair will thank you for this!

beauty

4 Huda Beauty Rose Gold Remastered Eyeshadow Dupes, Just In Case It Sells Out Again

June 18, 2018 by Jessica Harrington
Get the look for half the price.

beauty

This Is The *Right* Order To Apply Your Skincare Products

June 18, 2018 by Lisa Fogarty
Follow these steps!

beauty

We Found The Best Dupes For Fenty Beauty By Rihanna’s Sold Out Body Lava

June 18, 2018 by Jessica Harrington
Get your glow on.

beauty

The $7 Product Meghan Markle ALWAYS Wears, According To Her Makeup Artist

June 18, 2018 by Emily Belfiore
Stock up on it now before it sells out!

beauty

6 Sunscreens Every Woman Over 40 Should Be Using

June 18, 2018 by Emily Belfiore
You won't even notice you're wearing it!

beauty

This New Anti-Aging Product Is SO Good It's Already Selling Out At Sephora

June 18, 2018 by Emily Belfiore
It's out of this world!

beauty

These Hair Vitamins Works SO Fast They Keep Selling Out At Sephora

June 17, 2018 by Emily Belfiore
They work like magic!

beauty

This Anti-Aging Eye Cream Works SO Well It Has A 5-Star Rating On Sephora

June 16, 2018 by Emily Belfiore
Your skin will never be the same!

beauty

This Face Mask Has Over 15,000 Reviews On Amazon--& It's Only $8!

June 16, 2018 by Emily Belfiore
It's THAT Good!

beauty

This New Dark Spot Product Works SO Fast It Keeps Selling Out At Sephora

June 16, 2018 by Emily Belfiore
Everyone should be using this!
LOAD MORE
+
LOAD MORE POSTS