Yep It's True, Scrunchies Are Making A Comeback.

September 27, 2013 by Sara Alderman
shefinds | Shop

Sex and the City might be a little outdated, but there’s still one thing we can all agree on from the show: scrunchies are never going to happen. I mean, yeah, it’s okay if you use one at night when you wash your face. But you should by no means wear these out of the house. Ever. That’s why we were so confused when we saw that high-end designers were making scrunchies! Carrie Bradshaw is rolling over in her TV grave right about now.

Ashish and Vivienne Westwood both sent scrunchies down the runway last spring. Plus, you can actually buy the Marc by Marc Jacobs Chou Chou Jumbled Logo Scrunchie ($32) and the Missoni Crochet-Knit and Satin Scrunchie ($95). These are some of the biggest names in the biz and they’re trying to make this accessory a trend! We don’t get it. What about you guys? Do you think scrunchies are ever going to catch on? Let us know in the comments below!

And don’t forget to check out: shop Alice & Olivia x Pretty Polly tights, Isabel Marant’s Spring 2014 ‘It’ shoes and Olivia Wilde’s draped leather jacket


Sara Alderman has covered topics from fashion to beauty and beyond.

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