Fans Are Furious After Will Smith’s Son Jaden Smith Is Announced As The Creative Director For Luxury Brand Christian Louboutin: ’Nepotism At Its Finest’

Fans Defend Jaden Smith Over Nepotism Claims

However, many fans on social media weren’t exactly excited about the announcement. Instead, they voiced frustration over what they saw as clear nepotism in the industry, despite Smith’s background as an artist, singer, actor, and designer.

“NEPOTISM is the downfall of all creative industries,” said one fan on TikTok. “Nepotism at its finest—he wore a dollhouse on his head. That’s fashion?” said a second person. A third said, “Why are they giving celebrities jobs that people spent years in college studying for… Like idk, there are 100s of talented college students dying to be creative directors of fashion brands. But okay, give it to the rich kid.” Another person wrote, “This is why fashion is so dead lol. Everyone in the industry is a nepo baby, and people with real talent who deserve so much are being forgotten.”

Others defended him in the comments, saying, “I’m not the biggest Jaden Smith fan, but he has been involved in fashion and has had his own successful line for years now. These pics are fire; he has ideas that get people talking, and that’s what the brand is looking for. Give him a chance, guys.”

Another user wrote, “He’s changed so much in the fashion game for men. He 100% had the door opened/access to connections due to nepotism, but he’s not getting the job because he’s a talentless nepo baby. They saw something in him. Nobody owes his dad a favor, I stg," while someone else agreed and said, "He's been a fashion kid since mfts; I'm actually proud of him fr; he's been working for some time now."