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Fashion

The 'Ugly' Hat Trend That’s Actually Really Chic

June 17, 2018 by Justine Schwartz
shefinds | Fashion
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We take cool girl style tips wherever we can get them, so when Who What Wear fashion editor Kristen Nichols posted about the bizarre hat trend that was actually kind of chic (and totally practically) for summer, we were intrigued.

“This “ugly” trend is suddenly everywhere,” her headline read. “I can honestly say I never thought I would want to wear a visor again in my life,” her story continued.

Oh–but she did, because straw visors are BACK, baby. Say, what?!

https://www.instagram.com/p/BhMP2PuHSeU/?hl=en&taken-by=eugeniakimnyc

Straw visors are something your grandma might wear at the retirement home–but it’s also something you’ll be seeing all over your feeds.

The unlikely trend has been seen everywhere from trendy hat makers like Eugenia Kim to style bloggers Aimee Song of Song of Style and Brittany Xavier of Thrifts & Threads.

https://www.instagram.com/p/BjTH72Zlg6n/?taken-by=kristenmarienichols

“Went treasure hunting and suddenly felt compelled to buy a visor,” the editor captioned the pic. And now we feel compelled to buy one!

We actually don’t hate the full SPF coverage, and now that we’ve seen it styled in such cool ways, we’re definitely on board.

Shop now:

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Anthropologie Ida Visor ($38)

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HELEN KAMINSKI Classic Raffia Visor ($165)

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Rag & Bone Packable Straw Visor ($150) 

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BP Straw Visor ($20) 

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Eugenia Kim Vicky Visor ($125)

Author:

Editorial Director

Justine Schwartz is a veteran women's lifestyle editor; she's written extensively about style & beauty tips, health advice and wedding planning. Her work has appeared in New York Magazine, Huffington Post and New York Weddings. Justine has been with SheFinds since 2010; you can reach her via email at Justine@shefinds.com.

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Kylie Jenner attends PFW Acne Studios photocall, showcasing modern fashion.
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Bianca Censori flaunts vibrant pink hair at a public event.
Julia Roberts shines at the Critics' Choice Awards in stunning attire.
Sofia Vergara dazzles on the red carpet at the Oscars.
Gwyneth Paltrow attends the Golden Globes, showcasing timeless elegance.
Ivanka Trump at Fontainebleau Las Vegas Grand Opening, stylish appearance.
Gigi Hadid arrives at Le Grand Diner du Louvre photocall, chic outfit.
Ivanka Trump and Jared Kushner at public event.
Brad Pitt and Ines de Ramon at F1 World Premiere.
Amazon Prime Day Week logo displayed on smartphone and laptop screens.

Fashion

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Britney Spears at the Hollywood Beauty Awards
Hillary Clinton at Suffs Broadway opening night, celebrating women's achievements.
Kylie Jenner attends PFW Acne Studios photocall, showcasing modern fashion.
Eva Mendes at Young Hollywood Awards, radiating beauty and charm.
Kim Kardashian with Saint West, sharing a sweet mother-son moment.
Jaden Smith at The Met Costume Institute Benefit, making a fashion statement.
Nicole Kidman at Kering Women in Motion Talk, inspiring discussion on women.
Michelle Obama at the 2024 Albies, highlighting her fashionable presence.
Melania Trump at Women's History Month event, reflecting elegance and poise.
Lauren Sanchez at Annual Living Legends of Aviation Awards, stunning appearance.
North West and Kim Kardashian share a stylish moment together.
Bianca Censori flaunts vibrant pink hair at a public event.
Julia Roberts shines at the Critics' Choice Awards in stunning attire.
Sofia Vergara dazzles on the red carpet at the Oscars.
Gwyneth Paltrow attends the Golden Globes, showcasing timeless elegance.
Ivanka Trump at Fontainebleau Las Vegas Grand Opening, stylish appearance.
Gigi Hadid arrives at Le Grand Diner du Louvre photocall, chic outfit.