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I don’t know about you, but I always end up spending a lot of time in the car this time of year.
I haven’t lived close to my family since high school, so the holidays are always synonymous with travel. Luckily, I don’t have to fly—it’s just an eight-hour drive down to Florida, where I grew up. But as anyone who’s logged hours on the road knows, long car rides come with their own challenges. We’re usually traveling with our black lab (who can get a little smelly) and our three-year-old (who can get a little loud), so we do everything we can to make the drive as enjoyable for us adults. That means playlists, snacks, and scent, because there’s nothing like the right fragrance to transform a space… even if that space happens to be your car.
I’ve been a fan of Pura’s smart home diffusers for a while now and I love that they’ve taken that same experience to the road with their Pura Car Diffusers. Sleek, smart, and fully customizable, they let you adjust fragrance intensity, schedules, and even switch scents right from the Pura app.
If you’re planning to travel for the holidays, now’s the perfect time to shop: Pura’s Black Friday offer gives you up to 30% off sitewide from November 21–29. Whether you’re hitting the road to visit family or just running between festivities, the Pura Car Diffuser and Pura Car Pro Diffuser will help your trip smell a little more like home.
Pura Car Diffuser ($34.99)
Pura’s standard car diffuser automatically starts and stops with your car, and you can adjust the fragrance intensity right from the Pura app (or manually if you prefer). I love being able to fine-tune the scent from my phone. I typically set it to “medium” when we’re moving on the highway, then switch to “low” or “sleep mode” during quieter stretches, especially whenever my 3-year-old falls asleep.
Another plus is that this diffuser tucks neatly into the cupholder, so it blends in while keeping your car smelling amazing. As with all of Pura’s products, it uses clean, high-quality ingredients without harsh additives. Each fragrance lasts about 30 days with typical use, making it perfect for road trips.
Fresh, pine scents have always soothed me, probably because they remind me of Christmas trees. So of course, I love the Frasier Fir fragrance, which blends Siberian fir with cedarwood and moss. It’s comforting, festive, and fresh, so it helps keep me calm even when the backseat gets noisy or our dog starts to smell like… well a dog.
Pura Car Pro Diffuser ($64.99)
The Car Pro takes everything great about the standard diffuser and adds even more convenience. While the original model needs to stay plugged in, the Car Pro is fully cordless, offering up to 15 hours of on-the-go fragrance on a single charge, thanks to its built-in rechargeable battery. It still gives you full scent control through the Pura app, including scheduling, intensity, and fragrance switching. Plus, it uses motion detection to turn on only when your vehicle is moving, so you’re not wasting fragrance while parked.
If you hate dealing with tangled charging cords, or you typically have 2-5 cups and mugs riding with you in the console, you’ll want the Car Pro. It keeps things streamlined and scent-filled without any extra fuss, and for me, that makes a big difference on a long car ride.
Of course, Pura isn’t just about keeping your car smelling amazing! The brand’s lineup of home diffusers is just as impressive.
For medium-sized spaces like our living room, I rely on the Pura 4. Its sleek design is matched with thoughtful features like automatic vial detection and app-controlled scheduling, so you can literally set it and forget it. If you need to scent a larger or open-concept space, the Pura Plus is built for the job. It accommodates dual fragrance vials, ensuring your favorite scents fill the room evenly and consistently. And for smaller nooks like bathrooms, entryways, or a home office, the Pura Mini is perfectly compact. It brings the same signature fragrance experience into tighter spaces without taking up much room.
So if you’re spending your holidays entertaining instead of traveling, know that Pura makes it easy to create a space filled with your favorite scents. From the compact car diffusers, to the Mini, Pura 4, and Plus for your home, there’s no shortage of choices to fit your routine. And don’t forget to shop from November 21-29 for up to 30% off sitewide!
Treat yourself—or the hosts in your life—to a little fragrance magic this season.
The editors at SheFinds wrote this post on behalf of Pura and received compensation as part of our agreement.
