The Trump family is big on branding, always selling some sort of product with their name or likeness attached to it. It seems neither Donald Trump nor Melania Trump are ashamed to be called “grifters” with every new product they put on the market, rather, they’re passing along the family torch to their son, Barron, who as the new Sollos Yerba Mate, has dropped a new energy drink, with a 12-pack being priced at nearly $40. Keep reading for more information.
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Barron Trump Launches New $40 Energy Drink
In April, the 20-year-old is NYU student was listed as "director" of Sollos Yerba Mate. Yerba mate is a better herbal tea that's popular in South America and is marketed as a caffeinated alternative to coffee. On LinkedIn, they market themselves as "the perfect summer drink."
"Growing up in South Florida, our lifestyle was shaped by the opportunity to spend time outdoors year-round," the post reads. "That experience led us to create SOLLOS, a beverage designed to complement life in the 'Sunshine State.' 'SOL,' meaning sun in Spanish, represents the sun rising and the beginning of the day. 'LOS,' which is 'Sol' spelled backwards, represents the sun setting and the end of the day."
The beverage, which dropped a few weeks ago, boasts 120mg of natural caffeine, only 5 grams of added sugar, and just 50 calories per drink. However, the drinks are only available for purchase in packs of 12, one of which will cost you $39.
And that's not all that's for sale. You can also purchase a Sollos French Terry Bajas sweatshirt for $95, French Terry Shorts for $40, a baseball cap for $30, or an insulated beach bag for a whopping $80.
Social Media Reactions
Across social media platforms, users were far from surprised that another member of the Trump family started a new business venture in an attempt to profit from American citizens. "The con doesn't fall far from the tree," one person wrote on X.
"This just in: The army will now get a 500M contract for Sollos energy drinks on the battlefield," the next person joked.
"Gotta start early the family business of bankruptcies," wrote another.
"12 pack for $39?" asked one user. "Insane."
"Corruption...the entire family needs to be in prison," another person added.
"The grift never stops with these people," the next comment reads.
"$39 for a 12 pack?" a final user asked. "You serious?! That is absurd, who buys that? More expensive than a 12 pack of craft beer."
