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Ryan Reynolds Slammed As 'Tone Deaf' For Posting About Blake Lively's Haircare Brand On Social Media Amid 'Toxic' Workplace Controversy: 'How Pathetic'

May 26, 2025 by Maria Pierides
shefinds | Celebrity
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Blake Lively and Ryan Reynolds‘ reputations are really taking a hit at the moment – and the controversial couple have just added even more fuel to the fire!

The Deadpool & Wolverine actor, 48, has been slammed online for posting about the launch of some new products from his wife’s ‘Blake Brown’ haircare brand – hair and body mist, for anyone who’s interested – in an Instagram Story, just hours after “toxic” workplace allegations surfaced about one of her former business ventures. Keep reading for more info…

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Blake Lively at Blake Brown Beauty launch

Blake Lively's Former Lifestyle Brand Faced With 'Toxic' Workplace Allegations

The Gossip Girl alum, 37, isn't having the best year, to put it mildly, from an ongoing lawsuit against It Ends With Us director and co-star Justin Baldoni, to backlash over her inclusion on the TIME100 'Most Influential' list, among other things. And now, her short-lived lifestyle company 'Preserve' is on people's radar for all the wrong reasons too!

Last week, the Daily Mail published troubling claims from former employees of Preserve – a lifestyle company Blake and her brother Eric Lively launched in 2014 that aimed to rival Gwyneth Paltrow's Goop but folded within a year – with the company being described as a "toxic and insane" work environment.

Some former staffers claimed they were pressured to sign NDAs regarding the chaotic shutdown of the business, with a few reportedly receiving $300,000 settlements after threatening legal action.

Blake Lively LACMA Art Film Gala

What Were The Allegations Against Preserve?

The company reportedly operated out of Eric's apartment, and some of the allegations against him in the past included smoking pot, excessive drinking, locking staff outside the apartment due to him oversleeping, and forcing employees to sit on the floor before he purchased furniture. He was also accused of having an affair with one of the employees, which was reportedly corroborated by three former staff members.

"The entire company was an absolute disaster," one former employee reportedly said. "The workplace allegations that Blake is making now [against Baldoni] are deeply ironic, given that it was one of the most insane, toxic, emotionally draining and disorganized environments you could imagine," they added.

Another ex-employee echoed this, and chimed in: "The impression [Blake] left on me after I worked at Preserve is that she doesn't care. It was a really toxic work environment."

Ryan Reynolds and Blake Lively at Free Guy premiere

Internet Reactions

"Blake Liesly & Lying Ryan are two delusional dopes that are out of touch with how the rest of us perceive them," slammed one reader. "How pathetic to see Reynolds pimping out products for his wife. The 2 of them are so delusional they have become like cartoon characters," wrote a second, as a third remarked: "Oh Ryan, how far you have fallen!"

"These people are insufferable," criticized a fourth. "Both are disgusting," commented a fifth, as a sixth concurred: "What a vile pair of people." "Wow. These people are awful," agreed a seventh, while an eighth said: "These two have just become more and more insufferable with each passing day."

"They are both tone deaf!" exclaimed a ninth, while a tenth wrote: "These two are shameless! They are as mercenary as they are malicious. Go away!"

Author:

Senior Celebrity Writer

Maria has spent the last decade writing about entertainment, fashion, and lifestyle for online and print publications all around the globe – including InStyle, OK!, and The Mirror. At SheFinds, Maria covers breaking celebrity news, red carpet looks, celebrity transformations, A-list couples, and has a watchful eye on celebrity social media accounts. You can reach her at contactmariapierides@gmail.com

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Vittoria Ceretti and Leonardo DiCaprio at a red carpet event.
Emma Stone attending the Annual Actor Awards.
Salma Hayek at the 12th Annual Breakthrough Prize Ceremony.
Kate Middleton during a formal state visit.
Ariana Grande at the Golden Globes looking glamorous.
Kylie Jenner showcasing Superfine tailoring at the Met Gala 2025.
Taylor Swift and Travis Kelce together at an event.
Ivanka Trump and Jared Kushner attending a public event.
Brad Pitt and Ines De Ramon at F1 movie premiere.
Bad Bunny performing at the Grammys in stylish attire.
Angelina Jolie receiving the Trophee Chopard Award.
Selena Gomez at the 3rd Annual Rare Impact Fund Benefit.
Brad Pitt and Ines De Ramon at F1 World Premiere.
Queen Camilla with Prince Harry and Meghan Markle at an event.
Travis Kelce and Taylor Swift share a moment together.
Barack and Michelle Obama with daughters Malia and Sasha.
Britney Spears at the 4th Annual Hollywood Beauty Awards.
Savannah Guthrie hosting the Today Show.
Beyoncé and Jay-Z attending a public event together.
Reese Witherspoon promoting Apple TV's "The Last Thing He Told Me."