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It’s rare that you find a new clothing brand to love–especially one that’s actually affordable. With cheaper brands, the clothes look decent online but once you try them on, the quality and/or fit is terrible and you understand why they’re so cheap. So you end up sticking to those *same four stores* you’ve been shopping for years. Yawn! That’s why we’re so excited to tell you about about an extremely affordable, high quality AND on-trend line that our staffers are obsessed with currently: AFRM.
The brand popped up on my Insta earlier this year, and like many Instagram clothing stores the candid, festival-ready influencers on their feed caught my eye. Kourtney Kardashian is even a fan.
Upon checking out their site I realized that they release small batches of limited edition collections every few weeks. How exciting. The offering is a nice combination of dressy dresses (totally wedding guest-worthy), festival or going-out tops, and even some work-appropriate pieces to mix into your wardrobe to really step things up a notch. They’ve got some really unique prints and colorways, and every single item is on trend. I mean every single one. The hardest part was choosing which items to try (full disclosure, AFRM gifted me samples for this review).
Our team chose two pieces for this write-up: a black keyhole midi dress for me, and a black and white polka dot number for my colleague Paige. Paige is the office trendsetter, and I thought this fashion-forward brand had her name all over it. I was right. AFRM is totally what the cool girl in your office would wear. Amirite??
SheFinds’ own Paige Ehlers in AFRM’s Zizi Belted Midi Dress ($128)
We got the pieces a few weeks later, and we’re both super taken aback at how good the quality was. The Viscose/Rayon fabric they use is substantial and soft. The hemlines were perfect–the garments are definitely a cut above other similar fast fashion brands.
And now we have even more good news–AFRM just launched at Nordstrom! Yes, that’s right–you can also shop the cool girl styles at your favorite retailer now.
AFRM Scarlett Tie Front Crop Top ($58)
AFRM Piper Satin Open Back Dress ($118)
AFRM Hazel Smocked Midi Dress ($128)
AFRM Ramon Tie Front Maxi Dress ($148)
AFRM Lenny Twist Front Crop Top ($78)
AFRM Cora Midi Dress ($118)
ARFM Ramon Cut Out Front Tie Maxi Dress ($148)
ARFM Zadie Turtleneck Pullover with Tumb Holes ($38)
ARFM Cora Keyhole Midi Dress ($118)
ARFM Zadie Turtleneck Pullover with Tumb Holes ($38)
AFRM Carter High Waisted Wide Leg Pant ($78)
ARFM Rodeo Rouched Front Top ($68)
ARFM Belle High Waisted Flare Skirt ($78)
AFRM Carter High Waisted Pant ($78)
ARFM Maiden Tie Front Tank ($58)
ARFM Maiden Tie Front Tank ($58)
ARFM Palms Eyelet Belted Ruffle Mini Dress ($128)
ARFM Andrea Eyelet Ruffle Wrap Dress ($148)
ARFM Cora Keyhole Midi Dress ($118)
ARFM ($88)